September 30, 2005
SEO Newsletter - What do you want to see?
Hey all - I thought it would be interesting to see if anyone out there would like to make some suggestions as to what to put in our next SEO newsletter. We always aim to deliver valuable content to our readers, so why not take advantage of that and suggest topics for us to cover? If we select your topic we'll research it and publish our findings in our next newsletter. Our only requirement is that the topic be related to SEO, SEM, Blogs, or RSS.
The best way to suggest a topic would be to contact me directly via email or simply comment on this blog post.
Take care,
--Sean
Posted by Sean at 02:54 PM | Comments (1)
September 23, 2005
Lycos Top 50 Searches over the past 10 years
Lycos has been publishing its Top 50 for some time now, and it's a great historical look at internet culture. Check out who & what have been the biggest searches, including mainstays who have been in the Top 50 for the entire life of the list!
--Sean
Posted by Sean at 10:18 AM | Comments (0)
September 15, 2005
Determine CPM & CPC For Organic Search
These articles are the result of months of research to determine how to calculate estimated CPM and CPC metrics for organic search. These two new articles have been published on our What We Think section.
The basic idea is that search can be used as a branding tool as well. By calculating how many pairs of eyeballs see your search listing, you can determine the estimated brand lift you're receiving from organic search engine optimization efforts. Also, by estimating the number of clicks you receive against the cost of your campaign, you can determine the estimated ROI of orgainic search engine optimization.
Links to the articles are below:
» Calculate CPM & CPC Metrics for Organic Search - Summary
» Calculate CPM & CPC Metrics for Organic Search - Full Dissertation
I'd love to hear you comments on the articles!
--Sean
Posted by Sean at 12:02 PM | Comments (0)
September 14, 2005
Google Blog Search is announced
And what better way to spread the news than on a blog? I gave the service a try this morning and I must say, it deserves to be part of the Google family. While Technorati and other blog search engines I've tried seem to return rather chaotic lists of results ordered by date, Google Blog Search defaults to searches based on relevance (you have the option to sort by date as well). I prefer this ranking methodology because quality content can easily be buried by junk content simply because the junk is more recent. This is a major shortcoming that makes some other blog search engines less valuable to me...not to mention the flood of ping-spam that makes finding good content a very difficult task.
--Sean
Posted by Sean at 09:41 AM | Comments (0)
September 13, 2005
JWTSC SEO Newsletter - September 2005 Edition
The latest addition to our newsletter has been published, I encourage you to take a look. If you'd like to start receiving these in your inbox, please sign up in the signup box in the right sidebar.
The JWTSC SEO Group September 2005 Newsletter
--Sean
Posted by Sean at 01:17 PM | Comments (0)
September 06, 2005
The newly launched JWT SEO Group website
Our new site is up and running! In the coming weeks I'll try and blog about a good SEO related topic as frequently as possible, so stay tuned for more updates. We also have plans to add in audio and maybe even video content in the form of podcasts and videoblogs, so keep an eye out for that. To be updated when this content is made available please sign up for our newsletter in the right sidebar.
--Sean
Posted by Sean at 12:35 PM | Comments (0)