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October 12, 2005
College Students find search more credible than TV, friends & family
According to a new study by Yahoo and Greenberg Brand Strategy, college students find search to be more useful and trustworthy than almost any other form of referral - even friends and family. This shows that younger Gen Y folks find search to be a very balanced and relevant source of information. Read more about the study here.
--Sean
Posted by Sean at October 12, 2005 11:04 AM