What We Do
The JWTSC SEO Group offers more than just Search Engine Optimization. We work with all areas of Search Engine Marketing, including Pay-Per-Click (PPC) advertising and optimized press releases. We've also taken our cutting-edge knowledge of internet marketing and applied it to emerging technologies such as Blogs and RSS Web Feeds.
» Natural Search Engine Optimization
» Pay Per Click Search Engine Marketing
» Web Log Analysis
» Blog Setup and Consulting
Natural Search Engine Optimization
JWTSC offers several Search Engine Optimization plans for your business, ranging from our Starter Plan, which is geared towards smaller sites, all the way up to our Platinum Plan, which is designed to fit the needs of all but the largest businesses (a custom quote can be provided for companies who need more than our Platinum Plan offers). We have designed these plans to provide the perfect balance of expert Search Engine Optimizations and competitive SEO pricing for your Web site. Even better, each plan offers a modular upgrade to any other plan. Begin your SEO program with a Starter Plan, then upgrade to our Silver Plan as your site grows - only pay the difference.
If you'd prefer an SEO consulting pacakge we also offer Design Consulting. This package is a consulting package designed to meet the needs of sites currently in development. The JWTSC SEO Group will assure that your site launches with SEO best practices in place, as well as optimized copy, content, and HTML.
Learn more about our Search Engine Optimization plans today:
Pay Per Click Search Engine Marketing
Pay Per Click Advertising (PPC) is a method of advertising by which one sponsors listings on a search engine. Typically displayed both above and to the right of the natural search listings, these ads are triggered when a user searches for a term relevant to the ad. These ads are sold in an auction type system where advertisers bid what they are will to play 'per click', typically between $0.50 and $2.00 (though if so inclined an advertiser could bid much higher to ensure a top ranking). When the relevant ads are displayed, they are ranked by the bid amount, with the highest bidder getting the most prominent placement. If a user clicks on the ad, the advertiser is charged the bid amount (hence the 'per click' element). If the ad is not clicked, the advertiser is not charged.
The JWTSC SEO Group is well versed in managing PPC campaigns on all the major PPC ad networks (Google AdWords, Yahoo Search Marketing / Overture). We employ Certified Google Advertising Professional project managers who have a track record of delivering results for our clients.
PPC can be be implemented either on its own or as a supplement to an SEO program. PPC is an excellent supplement to SEO - when top ranked natural results are combined with top ranked PPC results the clickthrough rate increases up to 300%. Please contact us for a PPC campaign quote.
Web Log Analysis
With our Web Analytics service we will dig deep into your Web logs and research the top referring keywords, search engines, and Web sites to ensure that our optimizations are as focused as possible. This service allows us to build on your strong points even further, as well as locate areas of weakness that need special attention. Web Analytics must be purchased with an SEO plan, it cannot be sold independently.
Blog Setup and Consulting
Web Logs, better known as Blogs, are quickly becoming a potent force on the Internet. As Blog creation and readership go up, the opportunity for you to leverage a Blog for corporate communication is clear. Companies such as Microsoft, Google, and Monster.com are already doing so.
Corporate Blogs can be used to create an informal communication channel between companies and the general public, but if executed poorly, a corporate Blog can backfire. The Blog community demographic is highly educated and tech savvy, and will quickly sniff out Blogs being used as a veiled PR device.
To learn more about our Blog Setup and Consulting, please visit our Blog Information page. You'll find a variety of resources including whitepapers, case studies, and information on our services. If you'd like, feel free to contact us to learn more.